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Chefs Of
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A custom-built website that showcases the stories of talented chefs from around the world!
A custom-built website that showcases the stories of talented chefs from around the world!
Chefs Of publishes life-changing stories from chefs and aspiring chefs from the US and around the world on its website, along with delicious cuisine recipes and more. They also offer a shopping section to shop for kitchenware tools and products on their site.
Chefs Of approached us to give its website a more unified and elegant layout to perform efficiently and make it easier for its users or customers to sign up for products.
We partnered with them to design their Shopify store and eCommerce site to reflect their brand better, convert visitors into customers, and perform better.
What Web Services We Provided
Below is a list of the online services we provided to our client, Chefs Of.
Branding
Website
Design
WordPress
Development
Ecommerce
Logo Design
THE CHALLENGE
Chefs Of required us to help them design and develop their new website with a fresh, high-performance site design and layout along with the logo design for their brand. For its users, they wanted to generate quick results making it easy to navigate and explore a selection of inspiring stories and articles on their site. Besides, they also wanted us to build them a Shopify store, an eCommerce site, i.e. fully optimized to list out and showcase their products for sale, to get better conversions.
THE SOLUTION
We began by designing a web page layout and logo, with available options and a customized colour scheme amongst various Shopify themes. They finally opted for the present live logo on-site among the multiple options provided to them, the best-suiting logo for their site. We also crafted various graphic design logos for their brand t-shirts. Considering the site’s extensive content distribution across Featured Stories, Job Postings, Articles, Videos, and Photography areas, we developed a robust content management system, WordPress, that was highly adaptable to keep content delivery fresh. We also added the functionality of filtering stories, making it easier for users and registered users to read and post their stories under the Stories tab.
Further, they also desired to boost their sales and conversions by linking their store page to Shopify Store’s products page. Therefore, our Shopify experts implemented a plugin to link and direct their shop page to the Shopify store product page, i.e., fully optimized, easy to use and browse to the Shopify store to exhibit products on the products page. Therefore, we helped them establish their positioning in the market and ensured we reflected their values in their brand.
