Yes, you know what the current trend is, of course, it is selling through the internet. People around the world are now getting everything they want at the comfort of their home. In recent years we have witnessed a boom in the domain of online shopping.
You have a smartphone, right? And I bet, you access the internet through your smartphone. Like you approx. 1.2 billion people are in habit of using their smartphones to access the internet daily. Tailing the E-Commerce, came in the concept of M-Commerce (Mobile Commerce). As the name suggests, yes it is shopping through a Mobile with an internet connection.
M-commerce has been gaining popularity with time but still a vast majority of eCommerce owners and retailers are not much aware of its stupendous influence. People are still juggling with marketing strategies to develop the awareness and popularity of their online stores. M-commerce is one of the most popular and effective methods to increase the customer base and overall revenue.